Ethel M Chocolates • Henderson, Nevada
Chocolate Tasting tickets from $15 • Chocolate & Wine Pairing from $35
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Enjoy a Guided Chocolate Tasting at Ethel M Chocolates
The Ethel M Chocolate Tasting Experience offers a guided introduction to chocolate at the Ethel M Chocolates flagship location in Henderson. Guests sample selected chocolates while learning about chocolate-making, ingredients, flavor, texture, and tasting techniques.
Choose the standard Chocolate Tasting for a chocolate-focused experience or the Chocolate & Wine Pairing for guests age 21 and older.
The tasting takes place at the Ethel M flagship, where you can also visit the free self-guided factory viewing aisle, browse the gift shop, stop at the Cactus Garden Cafe, and explore the Botanical Cactus Garden.
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Quick Facts about Ethel M Chocolate Tasting
- Child Chocolate Tasting: From $15 for children under 10.
- Student Chocolate Tasting: From $20.
- Adult Chocolate Tasting: From $25.
- Chocolate & Wine Pairing: From $35 for adults age 21 and older.
- Venue: Ethel M Chocolates.
- Address: 2 Cactus Garden Drive, Henderson, NV 89014.
- Flagship Hours: Open daily from 9:30 a.m.–6:30 p.m.
- Duration: Approximately 30 to 45 minutes.
- Children: Children under 6 are not encouraged to attend. Children under 13 must attend with an adult who is also participating in the tasting.
- Ticket Requirement: Every participant must purchase a Tasting Experience.
- Wine Pairing: Guests must be age 21 or older to participate.
- Same-Day Perk: Tasting guests receive 15% off their in-store purchase on the day of the tasting.
Chocolate Tasting Options
Signature Chocolate Tasting
This guided tasting focuses on selected Ethel M chocolates, flavor identification, ingredients, and how chocolate is made. Current pricing starts at $15 for children under 10, $20 for students, and $25 for adults.
Chocolate & Wine Pairing — Ages 21+
This adult tasting pairs selected Ethel M chocolates with wines chosen to complement their flavors. Current pricing starts at $35 per adult.
Age requirement: The wine pairing is only for guests age 21 and older. Choose the standard Chocolate Tasting when anyone participating does not meet the wine-pairing age requirement.
Chocolate selections and wine pairings may change, so use the booking calendar for the current tasting offered on your date.

What to Expect
The tasting is a seated, guided experience. Guests learn about Ethel M chocolate while sampling selected pieces and exploring differences in flavor and texture.
Guided Chocolate Tasting
The host introduces the chocolates and explains how ingredients, production, and tasting techniques affect the finished product.
Chocolate or Wine-Pairing Options
The standard experience keeps the focus on chocolate. Guests age 21 and older can instead select the Chocolate & Wine Pairing.
Same-Day Shopping Discount
Tasting guests receive 15% off their in-store purchase on the same day, making it useful to schedule gift-shop browsing after the tasting.
Free Attractions at the Same Location
Before or after the paid tasting, visitors can explore the free self-guided factory viewing aisle and Botanical Cactus Garden. These are separate from the paid Tasting Experience.
Plan Your Ethel M Tasting Visit
- Reserve in advance: Check the booking calendar for available tasting times and current ticket options.
- Choose the correct ticket: Make sure each participant is booked into the appropriate age or tasting category.
- Wine pairing: Select the Chocolate & Wine Pairing only for guests age 21 or older.
- Allow extra time: The tasting lasts about 30 to 45 minutes, but you may want additional time for the gift shop, factory viewing aisle, cafe, and Cactus Garden.
- Transportation: The flagship is in Henderson rather than on the Las Vegas Strip. See the Las Vegas rideshare guide if needed.
Video Preview of Ethel M Chocolate Tasting
Frequently Asked Questions
Q: Is the Ethel M Chocolate Tasting the same as the free factory viewing aisle?
A: No. The tasting is a paid guided experience. The factory viewing aisle is a separate self-guided attraction that is free to visit.
Q: Does every tasting include wine?
A: No. Ethel M offers a standard Chocolate Tasting and a separate Chocolate & Wine Pairing. The wine pairing is for adults age 21 and older.
Q: How much does the chocolate tasting cost?
A: Current pricing starts at $15 for children under 10, $20 for students, and $25 for adults.
Q: How much is the Chocolate & Wine Pairing?
A: Current pricing starts at $35 for adults age 21 and older.
Q: Can children attend the chocolate tasting?
A: Yes. Children can participate in the standard Chocolate Tasting with the appropriate ticket. Children under 6 are not encouraged to attend, and children under 13 must be accompanied by an adult who is also participating.
Q: Does everyone attending need a tasting ticket?
A: Yes. Ethel M requires every participant to purchase a Tasting Experience.
Q: Do tasting guests receive a store discount?
A: Yes. Tasting guests currently receive 15% off their in-store purchase on the day of the tasting.
Q: Can visitors also see the factory and cactus garden?
A: Yes. The free self-guided factory viewing aisle and Botanical Cactus Garden are at the same Henderson flagship location and can be visited separately from the paid tasting.
